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Sr. Manager, Digital Visual Merchandising


This is a Full-time position in Portland, OR posted November 30, 2020.

n n nn Purpose & Overall Relevance for the Organization:  nn nnWorking within the Consumer Experience Management team, you’ll be managing an area of digital visual merchandising, driving the execution of the strategy to ensure our consumers can find a product or experience relevant to them. nn nnThe candidate should have expertise in knowing how digital visual merchandising can impact consumer behaviour, understanding what factors will drive interaction, conversion and sell-through.

You’ll be expected to adapt global guidance to merchandise across our key pages and strike a balance with commercial success and brand positioning within the region.

nn nnOur goal is to evolve the experience so that when a consumer leaves our touch point, we not only meeting their expectations, but we are exceeding them
– this role is key for delivering on this goal.

nn nn Key Responsibilities: nn nnLead the execution of the digital visual merchandising strategy in your area on nn nnActively provide input insight into the digital visual merchandising strategy and adapt output to meet the needs of our local consumer and business.

nn nnEstablish site playbooks for common merchandise processes in your area, ensuring we can adapt to seasonal differences and different promotions and build out an optimisation flow for these tasks.

nn nnDefine market product range optimisation based on Global guidance and consumer demand, and establish Site Merch & Buyer process for flagging these topics.

nn nnDrive sell-thru through ongoing improvements to our configurable toolset, with a focus on sorting rules, product placement, evergreen content, page content, third party vendors and site configuration.

nn nnWork closely with analytics to ensure framework for merchandising decisions and ongoing improvements can be tracked and validated on an ongoing basis.

nn nnInput into global teams insight to drive template/functional changes that are needed to support and drive our adidas site merchandise experience nn nnWork closely with Marketing Activation, CRM, Buying, Site Ops and SEO/SEM to ensure wider cross-channel campaigns are translating into tangible, logical site experiences nn nnBe responsible for monthly digital visual merchandising calendar creation based off of the quarterly business priorities and ensure there are ongoing executive summaries giving visibility on plans and business output.

nn nnInfluence Digital Activation team to ensure that our content strategy translates into a tangible output impacting consumers on both a category and a product level, directly with our brand team and/or our global creative teams.

nn nn Key Relationships: nn nnBuying / Category Managers nn nnProduct Launch nn nnMarketing Activation nn nnGlobal Digital Brand Commerce Org (DBC) nn nnSite Operations nn nnConsumer Experience Team nn nn Knowledge, Skills and Abilities: nn nnStrong understanding of product and trends nn nnOn-line platform knowledge.

Data driven mindset.

nn nnBroad and deep Digital visual merchandising expertise. nn nnUnderstanding of AB/MVT testing nn nnExcellent English verbal and written communication skills, with the ability to communicate effectively across organization functions. nn nnExcellent stakeholder management.

Ability to negotiate and influence will be paramount to success nn nnProven leadership and managerial skills. nn nn Requisite Education and Experience / Minimum Qualifications: nn nnMinimum 8+ years of relevant experience in eCommerce.

nn nnMinimum 2-3 years people management experience nn nnBA / BS in Merchandising, Accounting, Finance, Business, Digital or related field (Master’s / Graduate qualification a plus). nn nnAt adidas we have a winning culture.

But to win, physical power is not enough.

Just like athletes our employees need mental strength in their game.

We foster the athlete‘s mindset through a set of behaviors that we want to enable and develop in our people and that are at the core of our unique company culture – the 3Cs: CONFIDENCE, COLLABORATION and CREATIVITY.nn CONFIDENCE allows athletes to make quick decisions on the field, to reach higher.

For us at adidas confidence means acknowledging that we don’t have all the answers.

But we are willing to take risks, we try new things.

And if we fail, then this is part of our learning – it helps us improve.

COLLABORATION. Every elite athlete relies on partners: coaches, teammates, and nutritionists.

We, too, know that we are stronger together.

Winning as one team takes open and candid dialogue, inclusiveness and trust in each other’s abilities and talents.

Being the best sports company in the world takes CREATIVITY.

No great athlete succeeds by copying their predecessors’ training plans and strategies.

We have to be open to new ideas, explore, gain an edge and stand out.

Only then can we succeed.

nnadidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace.

We do not tolerate the harassment or discrimination toward any of our applicants or employees.

We are an Equal Opportunity Employer.nn n Job Title: Sr.

Manager, Digital Visual Merchandising n n n

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