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Purpose Specialist, Jordan Brand Wings

Nike Inc

This is a Full-time position in NORTH PLAINS, OR posted May 8, 2021.

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.

Soul, performance and style take flight at Jordan Brand. With its deep roots in basketball, the Jordan Brand began as an homage to one player: Michael Jordan. Since then, Jordan has become synonymous with peak performance and an endless pursuit of greatness. Employees in merchandising, product branding, sports marketing and sales bring creativity, innovation and audacious design to footwear and apparel, all with one mission in mind: help athletes fly on and off the court.

Soul, performance and style take flight at Jordan Brand. With its deep roots in basketball, the Jordan Brand began as an homage to one player: Michael Jordan. Since then, Jordan has become synonymous with peak performance and an endless pursuit of greatness.

The Jordan Brand Global Communications team build global narratives, drive influence, and lead culture by carving new spaces to invent new storytelling approaches. Our Communications team thrives because of our deep, authentic connections to communities that have shaped Jordan Brand – the global basketball family, Black Culture, fashion, music and art.

We are a team of optimists, dreamers and inventors. But most of all, we’re in love with the art of a cool story. We are culturally curious and plugged into emerging conversations that matter most to our consumer. We are not afraid to go against the status quo to create unexpected connections and meaningful moments for Jordan Brand. We are community minded and purpose driven. We are working to drive new conversations, envision bigger possibilities, drive influence and deliver new levels of creative thinking to advance the Jordan Brand narrative around the world.

Wings aims to be deeply rooted and connected to the communities it serves. Jordan Brand is looking for a purpose driven, insanely passionate person who is ready to empower the next generation of youth to fly!


We are searching for a Purpose Specialist to join our team in Beaverton, Oregon.

You will have strong strategic instincts, with an ability to execute flawlessly. You are used to working on high performing teams and you thrive in a fast paced environment. You have a team-first attitude, and enjoy participating with others in a creative atmosphere. You have a thirst for learning with exceptional organizational skills. Your connection to basketball culture and the Black Community is authentic, and part of how you experience the world as a global citizen.


The role of the Purpose Specialist, Wings is to support our efforts to create inspiration and access that helps youth create a better future, managing contract and grants, overseeing operations, and program management and evaluation.

Reporting to the Manager, Purpose, key responsibilities include:

  • Supporting Wings four programs: The Scholars Program, Intern Program, The Design Program, Beyond Basketball
  • Coordinate efforts across more than 30 global partners globally to unlock access to education and mentorship for disadvantaged youth.
  • Manage day-to-day partner relationships throughout North America.
  • Process annual grants, perform quarterly reporting, and manage seasonal product buys.
  • Work with cross functional marketing teams to execute community brand events.
  • Partner with the Enterprise and Narrative team to produce content and implement monthly internal communications for the entire Jordan Brand team.
  • Collecting all partner measurement and evaluation data.
  • Support efforts to scale existing programs to more key cities.
  • Amplify the employee engagement program in North America.


You’ll be part of the Global Communications and Purpose team for Jordan Brand, working closely with Narrartive Communications, Marketing, Sports Marketing, Digital and Integrated Retail Marketing, as well as connecting back with key partners on the Nike, Inc Purpose team.



  • Bachelor’s degree in Communications, Sales, Marketing, or 2+ years additional experience in lieu of a degree
  • Minimum 3-5 year in professional role requiring exceptional written and verbal communication, including meeting facilitation and presentations, interpersonal, and organization skills
  • Strong project management experience and ability to prioritize and handle multiple task at any given time while maintaining commitments to deadlines
  • Proficiency creating and managing partnership profiles in Salesforce, Adobe, Aravo, or comparable CRM system
  • Proven experience developing and communicating presentations
  • High level of integrity, discretion
  • Experience working with constituent groups including community-based organizations and employees
  • Experience in storytelling using data collection and research
  • Strong inventory management skills
  • Ability to balance creativity with organization and discipline in fast moving, ambiguous environment
  • Comfortable with public speaking and making large group presentations
  • Optimistic and solutions oriented
  • Comfortable trying new approaches and strong professional agility
  • Strong awareness and understanding of the cultural relevance of Jordan Brand and a personal connection to sneaker and/or basketball culture
  • Proficiency in all digital social media platforms a must, i.e. Instagram, Facebook, Snapchat, Twitter, TikTok etc.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Career area: Communications

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