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Nurture Marketing Manager, Global

Autodesk, Inc.

This is a Full-time position in Portland, OR posted May 8, 2021.

The Autodesk Education Experiences (AEX) Marketing team is seeking a talented, dynamic and self-directed Nurture Marketing Manager who is responsible for developing nurture campaigns of key products and solution offerings to drive customer retention in education.

This is a global role targeting secondary and post-secondary Students and Educators.

This role could be based anywhere in the US, ideally near an Autodesk office and preference for PST.
 

Responsibilities

Develop and execute global strategic marketing plans to retain customers effectively and efficiently, including onboarding and driving active use

Report to the Nurture marketing lead for education, working directly with marketing teams in Americas, EMEA and APAC to drive a consistent customer experience

Partner with multiple teams including demand generation, field engagement and marketing operations to collaborate together

Analyze performance of marketing efforts and make recommendations for future programs

Identify and implement comprehensive testing methodology for ongoing learning and program optimization

Work closely with agencies, marketing teams, brand, product teams, cross-functional teams, and legal/compliance to deliver campaigns on time and within budget

Collaborate and support the wider AEX team as needed

Minimum Qualifications

5+ yrs in a Marketing position with a solid background in both B2B and B2C marketing

Excellent communication skills and ability to work effectively across functional teams

Experience executing retention marketing programs that align with the customer journey, focusing primarily on email marketing execution

Solid track record as a self-starter and understands database marketing

Strong attention to detail, ability to prioritize and work effectively in a fast-paced changing environment

Interest in 3D design, electronics, technology, maker and education fields

Preferred Qualifications

Global marketing experience with ability to scale

Understanding of Software-as-a-Service

Knowledge of database marketing, email platforms (e.g., Marketo), MS Office, and marketing analytics (e.g., Adobe Analytics)

The Ideal Candidate

Passionate about education/learning, global marketing and creating a customer-centric experience

Has a solid understanding of B2B and B2C retention marketing best practices, including onboarding and active use, A/B testing, audience segmentation, and generating insights

At Autodesk, we’re building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world.

Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic.

We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.

Are you an existing contractor or consultant with Autodesk?

Please search for open jobs and apply internally (not on this external site).

If you have any questions or require support, contact Autodesk Careers .

Autodesk is the global leader in design and make technology, including industry-leading 3D design, engineering, and entertainment software and services, that offer customers better outcomes though automation and insights for their design and make processes.

With over $3.5 billion in revenue and more than 12,000 employees, Autodesk has established itself as the leading provider of design and make technology that empowers innovators everywhere to achieve the new possible – for products, their businesses and the world.

If you’ve ever driven a high-performance car, admired a towering skyscraper, used a smartphone, or watched a great film, chances are you’ve experienced what millions of Autodesk customers are doing with our software.

With a vision of a better world designed and made for all, Autodesk serves customers in architecture, engineering, and construction; product design and manufacturing; and digital media and entertainment industries.

Its customers design, fabricate, manufacture, and build anything by visualizing, simulating, and analyzing real-world performance early in the design process.

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